Fashion Flashback
The late ’80s was all about big shoulders and nipped in waists and when Absolut Vodka approached designer Leon Max to design a dress for its ad campaign this was it.
New York designers Carmelo Pomodoro and Marc Jacobs had begun the campaign for the vodka brand and now it was the turn of the Los Angeles designers, with James Tarantino joining the ranks along with Leon Max. The dresses were to have the Absolut Vodka label emblazoned down the front, and the parent company, Carillon Importers, was to use the images as their advertising campaign in the glossy magazines.
You can see here the various sketches and thoughts that Leon Max worked on, and the final result, a toga-shape made of knitted lace with a transparent Absolut label sewn in the front. The Absolut dress made its debut at that year’s L.A. Style magazine 5th anniversary party. Real ’80s cool.

Fashion Flashback

The late ’80s was all about big shoulders and nipped in waists and when Absolut Vodka approached designer Leon Max to design a dress for its ad campaign this was it.

New York designers Carmelo Pomodoro and Marc Jacobs had begun the campaign for the vodka brand and now it was the turn of the Los Angeles designers, with James Tarantino joining the ranks along with Leon Max. The dresses were to have the Absolut Vodka label emblazoned down the front, and the parent company, Carillon Importers, was to use the images as their advertising campaign in the glossy magazines.

You can see here the various sketches and thoughts that Leon Max worked on, and the final result, a toga-shape made of knitted lace with a transparent Absolut label sewn in the front. The Absolut dress made its debut at that year’s L.A. Style magazine 5th anniversary party. Real ’80s cool.

Coachella 2014
Coachella is all about stripes and pastels and light and airy dresses or white denim cut-offs accessorised with high heels or boots and floppy hats, full make-up and a gorgeous Californian tan - no Glastonbury style mud and gurning over in Indio, please, thank you - and the parties.
Each year the lead party crown seems to be snapped up by the poolside brunch hosted by Mulberry. That’s the invite to kill for. Here is prime queen of the desert territory where you’ll spot the likes of Emma Watson, Lily Collins, Arizona Muse, Dree Hemingway and Cara Delevingne all in their natural habitat.
But which style tribe will you pick?  Will it be the Rihanna school of spiky Daisy Duke shorts or low-key Kirsten Stewart in tiny shorts, a grey vest and a dirty baseball cap? Did anyone say Coachella was about the music?
Shop the Coachella festival style guide

Coachella 2014

Coachella is all about stripes and pastels and light and airy dresses or white denim cut-offs accessorised with high heels or boots and floppy hats, full make-up and a gorgeous Californian tan - no Glastonbury style mud and gurning over in Indio, please, thank you - and the parties.

Each year the lead party crown seems to be snapped up by the poolside brunch hosted by Mulberry. That’s the invite to kill for. Here is prime queen of the desert territory where you’ll spot the likes of Emma Watson, Lily Collins, Arizona Muse, Dree Hemingway and Cara Delevingne all in their natural habitat.

But which style tribe will you pick?  Will it be the Rihanna school of spiky Daisy Duke shorts or low-key Kirsten Stewart in tiny shorts, a grey vest and a dirty baseball cap? Did anyone say Coachella was about the music?

Shop the Coachella festival style guide

Fashionable Selby

I am an unabashedly addicted fan of the very talented interiors and fashion photographer, and illustrator, ‘The Selby.’ His work and scrawlingly witty picture captions populate the pages of Vogue, Le Monde and the Guardian. On my daily quest for humor and inspiration I was delighted to find him - full name: Todd Selby - and his ‘gurus of grub’ book, “Edible Selby.” It was this that lead me to follow the man who brings whimsy to the world with his books, the second one was “The Selby is in Your Place,” and now his latest, “Fashionable Selby.” Here, through his signature photographs and watercolours he investigates fashion with the most interesting designers, stylists, models and tastemakers. Whether it’s underground style stars or the established grandees of fashion, the Selby is your man!
By Ame Austin

Fashionable Selby

I am an unabashedly addicted fan of the very talented interiors and fashion photographer, and illustrator, ‘The Selby.’ His work and scrawlingly witty picture captions populate the pages of Vogue, Le Monde and the Guardian. On my daily quest for humor and inspiration I was delighted to find him - full name: Todd Selby - and his ‘gurus of grub’ book, “Edible Selby.” It was this that lead me to follow the man who brings whimsy to the world with his books, the second one was “The Selby is in Your Place,” and now his latest, “Fashionable Selby.” Here, through his signature photographs and watercolours he investigates fashion with the most interesting designers, stylists, models and tastemakers. Whether it’s underground style stars or the established grandees of fashion, the Selby is your man!

By Ame Austin

The Glamour of Italian Fashion

The glam squad were out in London last night for the opening of the V&A’s latest blockbuster fashion event: ‘The Glamour of Italian Fashion 1945-2014.’

And whether it was the bold and black Cavallis on Hurley (long with a cut out flash of skin around the midriff) and Campbell (beaded with a flash of red feather on the hem) or the swagger of Rita Ora, Erin O’Connor and Eva Herzigova, this was all about one thing: the glamour and sex appeal of a fashion industry that burst out of 1950s Florence.  

The exhibition itself charts the rise of post-war Italian luxury from the first ever fashion shows organised by Giovanni Battista Giorgini in the Sala Bianca, the show-stopping chandelier’d gallery of the Medici’s Pitti Palace, through the Hollywood film sets of ’60s Rome to the rise of Valentino and the cult of the grand Italian maestro of fashion.

The fashion event of the season; la Dolce Vita, indeed.

Contributing Editor: Richard Dennen

Fashion Flashback
Gorgeous Lydia Hearst, heiress and supermodel, was Max Studio’s autumn/winter 2008 cover girl in a gothically glam shoot held in the grounds of Easton Neston. She was having a moment then - the great-granddaughter of mogul William Randolph Hearst - winning Best International Supermodel in November of that year. She was high-profile from birth, the daughter of kidnapping victim Patricia Campbell Hearst and Bernard Shaw, her mother’s bodyguard, who would go on to run security for the Hearst Corporation. She in turn would cover Vogue’s across the world as well as pose for Vuitton, Moschino, Prada and DKNY. She’s having another moment now in the US, as one of the team coach’s on Naomi Campbell’s model search show, The Face. It’s all about Team Hearst.
Contributing Editor: Richard Dennen

Fashion Flashback

Gorgeous Lydia Hearst, heiress and supermodel, was Max Studio’s autumn/winter 2008 cover girl in a gothically glam shoot held in the grounds of Easton Neston. She was having a moment then - the great-granddaughter of mogul William Randolph Hearst - winning Best International Supermodel in November of that year. She was high-profile from birth, the daughter of kidnapping victim Patricia Campbell Hearst and Bernard Shaw, her mother’s bodyguard, who would go on to run security for the Hearst Corporation. She in turn would cover Vogue’s across the world as well as pose for Vuitton, Moschino, Prada and DKNY. She’s having another moment now in the US, as one of the team coach’s on Naomi Campbell’s model search show, The Face. It’s all about Team Hearst.

Contributing Editor: Richard Dennen

Yves Saint Laurent

'Yves Saint Laurent' is the fashion film of the season and tells the gripping story of the great designers rise from 22-year-old creative director of the house of Dior to the inspirational genius who founded one of the most iconic fashion brands in history.

It doesn’t hold back from showing YSL’s darker moments either, a manic depressive whose rock bottom moments were kept from imploding by his long-term partner (and business partner) Pierre Berge, who gave his backing to this movie.

But the great glamour moments are there too, fittingly for one of the greatest names in fashion history, a designer who helped re-invigorate the Couture as well as making ready-to-wear chic. He invented ‘Le Smoking’ giving women the tuxedo suit. He was ’70s rock n’ roll. He was king of the great fashion quote too: “Over the years I have learned that what is important in a dress is the woman who is wearing it.” And there you have it.

Contributing Editor: Richard Dennen

Cheltenham Festival 2014
The Duchess of Cornwall was at Cheltenham Races yesterday; always the early springtime fling for the British society set. Equestrian fashion is always something that jumps back in the saddle. There’s the Middletons and Royals wafting past the finishing line track side in their sharply cut tweeds crowned with glossy furs hats. There’s Monaco royal Charlotte Casiraghi who wears kit designed by Gucci on an eventing circuit where she rubs shoulders with other chic, jodhpur clad fillies like Jessica Springsteen. It’s here, on horse back, that the clothes look so smart, tight-fitting and practical - no wonder that Hermes and Ralph Lauren took the trend to its logical conclusion in the ’90s. And no wonder the MaxStudio polo team looks so cool in its uniform. The secret to perfecting that pose? The six essentials according to Gucci designer Frida Giannini are: “Tailored jackets, riding boots, white shirts, stretch-slim trousers, a great leather belt - and perfect posture”.

Contributing Editor: Richard Dennen

Cheltenham Festival 2014

The Duchess of Cornwall was at Cheltenham Races yesterday; always the early springtime fling for the British society set. Equestrian fashion is always something that jumps back in the saddle. There’s the Middletons and Royals wafting past the finishing line track side in their sharply cut tweeds crowned with glossy furs hats. There’s Monaco royal Charlotte Casiraghi who wears kit designed by Gucci on an eventing circuit where she rubs shoulders with other chic, jodhpur clad fillies like Jessica Springsteen. It’s here, on horse back, that the clothes look so smart, tight-fitting and practical - no wonder that Hermes and Ralph Lauren took the trend to its logical conclusion in the ’90s. And no wonder the MaxStudio polo team looks so cool in its uniform. The secret to perfecting that pose? The six essentials according to Gucci designer Frida Giannini are: “Tailored jackets, riding boots, white shirts, stretch-slim trousers, a great leather belt - and perfect posture”.

Contributing Editor: Richard Dennen

Last night in Los Angeles:

Vanity Fair and designer Leon Max hosted a party for two hundred of Hollywood’s finest at the legendary Chateau Marmont to toast the great Annie Leibovitz’s release of her new, limited edition mega-sized book as the town went into pre-Oscar lock-down. Lily Cole, photographer Terry Richardson, Melanie Griffith and Sylvester Stallone were some of the crowd who turned out for drinks in the gardens of the Chateau as well as Mario Testino, Lauren Hutton and Molly Sims. Photographs from the book - Leonardo, Kate, Meryl et al - were on display in the famed penthouse suite; the pictures are from Leibovitz’s early career right through to her celebrated stylized portraits featured in Vanity Fair and Vogue and never before seen work. All strong red-carpet practice for Sunday’s Academy Awards.

Click here to view the video from the event

Contributing Editor: Richard Dennen

Fashion Flashback

This week is the grand finale, the orgasmic crescendo, of the Awards Season, that month or so when the red carpets of Hollywood are an A-list battle ground. Tomorrow night designer Leon Max co-hosts with Vanity Fair the launch of Annie Leibovitz’s sumo-size new tome at the Chateau Marmont, on Saturday there is the Chanel pre-awards dinner and on Sunday the big guns are out for the Academy Awards themselves.

Our favourite moment of the Season so far? That was a couple of weeks back when Los Angeles hosted the Grammy’s ‘Salute to the Beatles’ and we spied three of our campaign stars sparkling amongst the A-list audience.

Model/musician Charlotte Kemp Muhl was sitting with boyfriend Sean Lennon - she was the face of MaxStudio for Autumn/Winter 2004-5 - while Spring 2006’s Behati Prinsloo, the Namibian supermodel, was on the arm of Adam Levine and Suki Waterhouse (MaxStudio Class of 2012) was looking stunning hanging with Bradley Cooper.

All in a night’s work.

Contributing Editor: Richard Dennen

Fashion Week Fall 2014
Not even the gloomy weather could dampen this year’s London Fashion week, which has always proved to be an eclectic mix of quirky and cool. Designers showcased their fall collections in true Brit-style, with celebrity fans in attendance complementing the cool and stylish clothes. Guests at the shows included Kate Moss, Anna Wintour and Bradley Cooper to name just a few.
The week started off with a bang, debuting twin designers Felder Felder’s sexy and fun collection. Incorporating colourful statement pieces with feathers and bold prints, the show proved to be a success and got things off to a great start.
As the shows progressed, London was in full swing, with certain designers generating much deserved praise. Among these were Christopher Kane who juxtaposed PVC with satin, Giles Deacon and his lavish creations and Julien Macdonald ethereal gowns. Very much worth mentioning is Tom Ford. Ford was clearly inspired by 1960s London sending knee-high boots, leather, and a lot of velvet down the runway. The show was even closed by British Icon Stella Tennant.
”Burberry being the quintessential British brand didn’t fail to amaze with Christopher Bailey’s Impressionistic inspired floral dresses, evoking a sense of Monet meets Aztec. Hand-painted accessories from the shoes to the bags made the collection even more impressive and with Paloma Faith closing the spectacle, this was a show not to miss.
Last but certainly not least was Simone Rocha who closed Fashion Week with her beautiful Elizabethan inspired catwalk. Rocha’s collection had no shortage of rich velvets, gold’s, and reds–picture Anne Boleyn meets teenage punk. All in all, the week was a royal success.

Contributing Editor Flynn Roddam

Fashion Week Fall 2014

Not even the gloomy weather could dampen this year’s London Fashion week, which has always proved to be an eclectic mix of quirky and cool. Designers showcased their fall collections in true Brit-style, with celebrity fans in attendance complementing the cool and stylish clothes. Guests at the shows included Kate Moss, Anna Wintour and Bradley Cooper to name just a few.

The week started off with a bang, debuting twin designers Felder Felder’s sexy and fun collection. Incorporating colourful statement pieces with feathers and bold prints, the show proved to be a success and got things off to a great start.

As the shows progressed, London was in full swing, with certain designers generating much deserved praise. Among these were Christopher Kane who juxtaposed PVC with satin, Giles Deacon and his lavish creations and Julien Macdonald ethereal gowns. Very much worth mentioning is Tom Ford. Ford was clearly inspired by 1960s London sending knee-high boots, leather, and a lot of velvet down the runway. The show was even closed by British Icon Stella Tennant.

”Burberry being the quintessential British brand didn’t fail to amaze with Christopher Bailey’s Impressionistic inspired floral dresses, evoking a sense of Monet meets Aztec. Hand-painted accessories from the shoes to the bags made the collection even more impressive and with Paloma Faith closing the spectacle, this was a show not to miss.

Last but certainly not least was Simone Rocha who closed Fashion Week with her beautiful Elizabethan inspired catwalk. Rocha’s collection had no shortage of rich velvets, gold’s, and reds–picture Anne Boleyn meets teenage punk. All in all, the week was a royal success.

Contributing Editor Flynn Roddam